Alexander Ivanov - President of the National Distance Selling Association, Russia Alexander Ivanov has worked at the heart of direct marketing, logistics, distance selling and publishing industry in Russia, Ukraine and Kazakhstan being a founder and managing partner at various business projects. Alexander also studied psychology and history and has authored many articles on marketing, e-commerce, logistics and economic history. Since 2004 he is the president of the National Distance Selling Association which unites leading e-commerce and logistics companies in Russia. Today he researches e-commerce market and consuls the government, the representative assembly and the Russian Post. Alexander is also the head of expert council at the Russian Export Centre, a frequent conference speaker and media commentator.